The publication Ugly Beautiful or Both explores a maligned brutalist building in Madison, Wisconsin. Using a custom typeface based on the building's drawings, original photographs, and a layout that translates the architectural style into a graphic layout. The content of the book strives to humanize a very criticized building by demystifying architectural theories. As a whole, and like the building, the style is sculptural, holds a degree of transparency of structure, and aims to deviate from what is expected.
- Author, Editor, Graphic Designer, Photographer, Type Designer
- Austen Wallenfang
- Design Advisor
- Dennis Miller
- Content Advisor
- Daina Penkiunas
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